Chloe Menhinik

Partner - Association Consulting, Gaining Edge, The Netherlands

Chloé has 15 years’ experience of working in the Associations Industry, providing leadership across all areas of Association management & operations, membership, stakeholder engagement, communications and marketing.

Chloé worked at the International Water Association from 2005 to 2018 where she was responsible for developing and executing a global growth and engagement strategy for a network of +60K members including national members, corporates, universities and individuals. Her professional experience includes international management and leadership, membership management, membership retention & growth, change management, strategic planning, organisational communications, digital engagement, awards & events management, sponsorship and partnership development, committee management, programme development, internal communications and brand management.

In May 2019, Chloé joined GainingEdge to lead their new Association Consulting practice specialising in helping Associations to develop and adapt strategically & operationally.

Chloé is a regular speaker on issues pertaining to Membership, Communications and Digitalisation at many industry events and also regularly contributes to industry magazines on issues ranging from Communicating Brand Value to Association Impact & Legacy.

She is a nominated Active Member of the Union of International Associations (UIA) and a Board Member of the European Society of Association Executives (ESAE) where she also chairs the Communications & Membership committee.


Tuesday, 10th December, 2019

10:05  -  10:55
PLENARY: The Art of Collaboration

Pillar 4: The Art of Collaboration

To tackle global issues, associations must put partnership at the core of their strategy for resilience and growth – it should not be viewed as a means to an end, but as an end itself. This session featuring high-level experts on partnership building will focus on a) how the full potential of shared value in helping solve global issues can truly be unlocked through collaborating across sectors and crossing unconventional boundaries; and b) how, through a culture of distributed leadership and multi-disciplinary approaches, internal collaboration can challenge teams to move mountains.


Areas of impact: